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PROJECT DETAILS
LinkedIn Advertising
This case study details how Rise Social optimized BTG’s LinkedIn advertising strategy, resulting in a significant improvement in ROI and lead quality. Recognizing the importance of LinkedIn as a platform for reaching potential clients, IT Services Group BTG sought to enhance the effectiveness of their advertising efforts and attract more qualified leads in a cost-efficient manner
Low Ad ROI
Challenge And Solutions
IT services Group BTG needed to improve the return on investment (ROI) of their LinkedIn advertising efforts to attract more qualified leads. Their existing campaigns were not delivering the desired results, with high costs per lead and a low conversion rate.
Rise Social revamped BTG’s LinkedIn advertising strategy, focusing on:
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Precision Targeting: Refining the targeting parameters to reach the most relevant and qualified audience, using LinkedIn’s advanced targeting options to pinpoint specific industries, job titles, skills, and interests.
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Compelling Ad Copy: Crafting persuasive and engaging ad copy that resonates with the target audience, highlighting the unique value proposition of Consulting Group A and addressing the specific needs and pain points of potential clients.
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Continuous Optimization: Implementing a system for continuous monitoring and optimization of ad performance, tracking key metrics such as click-through rates, conversion rates, and cost per lead, and making adjustments to the campaigns as needed to maximize ROI.
40% Cost Reduction
Comparison of Result
40% Reduction in Cost-Per-Lead: BTG experienced a significant 40% reduction in the cost-per-lead, making their advertising spend more efficient and maximizing the return on their investment. This cost reduction allowed them to generate more leads with the same budget, resulting in a higher volume of potential clients
PROJECT RESULTS
ROI Soars, Leads Converted
Rise Social’s strategic optimization of BTG’s LinkedIn advertising strategy resulted in a significant improvement in ROI, lead quality, and lead generation efficiency, demonstrating the power of targeted advertising and continuous optimization. The group was now attracting more qualified leads at a lower cost, leading to increased sales and revenue growth.
This success story highlights the importance of partnering with experts who can help businesses maximize their advertising efforts and achieve their business objectives. The improved performance of their LinkedIn ads has allowed Consulting Group A to expand their reach, attract new clients, and establish themselves as leaders in their industry, positioning them for long-term success and growth.
CLIENT’S REVIEW
From The Clients
"We have worked with many companies in the past with mixed results, however, Rise Social provided a transparent analysis of the data and results, combined with a clear strategy for ad execution and optimization. Their communication was excellent and we managed to see positive progress in a short amount of time. I can highly recommend them."
John Smith
VP of Growth, Mississauga, ON
"Finding qualified leads in Saudi Arabia can be difficult, but Rise Social helped me tap into the power of LinkedIn to generate high-quality leads for my business. Their targeted approach and strategic campaigns have been instrumental in driving growth and increasing revenue.
Salah Gazzaz
Business Owner, Jeddah, Saudi Arabia
"In Jeddah, having a strong LinkedIn presence is essential for career advancement. Rise Social helped me create a profile that showcases my expertise and positions me as a leader in my field. I am grateful for their support and highly recommend their services."
Ahmed Al-Ghamdi
Engineer, Jeddah, Saudi Arabia
"Creating relevant content for the Dubai market can be challenging, but Rise Social exceeded my expectations. Their team understood the local culture and created content that resonated with my target audience, leading to increased engagement and brand awareness. I would 100% recommend Rise Social to any business looking to get the most out of Linkedin."
Hunaida Sami
Business Development Manager, Dubai, UAE
"Dubai is all about connections, and Rise Social helped me expand my network and build valuable relationships through LinkedIn. Their strategic approach to networking and relationship building has been instrumental in my business success. I can highly recommend them."
Omar Al-Maktoum
Entrepreneur, Dubai, UAE
"As a professional in Cairo, I needed a LinkedIn profile that reflected my skills and experience in a way that would stand out to local employers. Rise Social's profile optimization service did just that. I'm now receiving more connection requests and interview opportunities than ever before. Their expertise is really helping me advance in my career."
Ahmed Shaker
CTO, Cairo, Egypt
"Rise Social's profile optimization service completely transformed my LinkedIn presence. Before, my profile was just another page, now it's a magnet for connections and opportunities. The strategic use of keywords and compelling content has dramatically increased my visibility. I highly recommend their expertise!"
Charles Funk
Product Director, Ottawa, ON
"I was struggling to generate leads through LinkedIn until I partnered with Rise Social. Their targeted lead generation strategies have been a game-changer for my business. I'm now connecting with qualified prospects and seeing a significant return on my investment. Thank you, Rise Social!"
Neel Mehta
CEO, Mississauga, ON
"Rise Social's content creation and management services have taken the burden off my shoulders and elevated my brand. The engaging content they create has significantly increased my followers and strengthened my connections with industry leaders. I am now able to focus on running my business."
David Lee
Consultant, Montreal, QC
"I had a vision for my business in Cairo, but I wasn't sure how to effectively use LinkedIn to reach my target audience. Rise Social helped me develop a culturally relevant strategy that resonated with local professionals. Their expertise is invaluable for any business looking to succeed in Egypt."
Ahmed Kamal
CEO, Cairo, Egypt
"Working with Rise Social has been a great experience. The team helped me build a professional personal brand that actually represents who I am and what I stand for. As a result, I receive more and more relevant connection requests, engagement with my content and messages on LinkedIn. It would not have been the same without the amazing team at Rise Social."
Ahmed Samir
CMO, Cairo, Egypt.
